"Drayton Bird loves his trade, which is why he has nothing but ridicule for its poseurs and imposters"
A Very Special Invitation for Serious Marketers Only:

Everyone tells you it’s not what you know - it’s who you know.
This is wrong. You need both. You need to know the right things and the right people.
Well, I want to give you both. I want to give you everything that 50 years and 50 countries has taught me ...
What I’ve learned from helping to sell everything from Airbus airplanes to American Express cards ... from Mercedes cars to Prudential Insurance.
Come to think of it, I'm amazed at the stuff I've sold ...
Peppa Pig and Barbie dolls ... gardening services and Spanish property ... exotic stamps and coins ... football supporter memberships and swimming pools ... malt whisky, wine - even fire extinguishers!
I reveal to you how I did it (and failed, too, more than a few times) and show you precisely how to duplicate my success in your own life and business.
But that's not all ...
- I'm also going to introduce you to my “connections” – so you can learn what they know – and what has worked for them ...
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What I learned from building my own business and selling it for millions. Then what I learned from running the creative side of the world’s biggest direct marketing agency ...

- What I’ve learned about making speeches and presentations (and would you be surprised to know that I still find it terrifying?) ...
- What I learned from working for 8 years with perhaps the greatest advertising man of the 20th century – David Ogilvy – with a few stories that’ll have you in fits ...
- In fact, I tell you everything I know about everything - from positioning to brand-building to what makes a good e-mail to how to sell your ideas, to how to motivate and inspire the people who work with you ...
- And everything I’ve learned from making my own money – and losing it ...
- Plus, I will do something else: I will make it fun so you enjoy every minute of it!
But most importantly, I’m going to GUARANTEE it will all work for you – with a money-back guarantee you’ll not find elsewhere for a course of this nature (more on that in a moment) ... But first watch this little video
Who Commonsense Marketing is for – and who
it’s NOT for – with some horror stories
I wouldn’t be surprised if you’ve tried other courses, programs and formula.
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Maybe you’ve been looking for short-cuts. Sorry, this is the wrong place. No “hypnotic formula”. No “secret”. No infallible way to make money by telling other people how to do it before you’ve done it yourself. |
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Common sense dictates - doesn’t it? - that life isn’t like that.

And common sense tells you that only God is perfect. So you won’t just get a parade of my amazing successes.
You’ll hear my horror stories … like the one that reduced me to living under a false name for 7 years.
You’ll find it entertaining as well as instructive. But as I say, I just can’t make you rich overnight. You won’t find something that attracts riches to you like a magnet. I won’t show you how to make money in your sleep. No miracles.
But to give you an idea of the value of what you get, one man said that if he’d been getting my free helpful ideas he never would have wasted money on an MBA.
And that’s just one part of what you get from me.
There are also interviews with famous marketers ... seminars distilling the marketing wisdom it’s taken me more than half a century to discover ... plus videos replete with the strategies and ideas that have made me millions ... and much more.
Just look at this video to see what I am talking about... You may not recognise the face (or the name for that matter) but this man, Rowan Gormley, has started three businesses with Sir Richard Branson, the founder of Virgin.
Not just parts of marketing – the whole lot
Many people promise to turn you into a successful marketer.
Most specialize in a niche: Info-marketing ... investments ... health ... how to make a ton of money as a copywriter ... how to make a fortune from speechmaking.
Some even - absurdly – teach you how to coach other people on how to succeed before you’ve made any real money yourself.
Few of these people with big promises have played in the big arena with big international brands. They thrive in the “get-rich-quick” field. If that interests you, read no further.
What you will get from me is advice on how to get rich a little more slowly – but a lot more surely.
When you’ve finished, you’ll be able
to handle any marketing challenge!

We will have lots of fun together, for sure. But this is for serious people. For people who know there are no short cuts – that you have to pay your dues.
It’s for people who realize that knowing what someone who’s gone before you has discovered will make your journey a great deal easier.
Really, I’ll be paying a large part of your dues for you. I’ll save you a lot of misery.
But be prepared to put the time in. You can just dip in and dip out and learn a lot. But frankly, you won’t get the best value for money.
Because this is your complete armoury for success – not just a few boxes of tricks.
It’s not just about the internet. It’s not just about direct mail. It’s not just about brands or CRM or social marketing or e-mail. And it’s not about any one kind of product or any one kind of customer.
It’s about how to sell anything to anybody. It’s the whole deal. The real thing. When you’ve finished, you’ll be able to handle any marketing challenge – not just a few.
Does that make sense to you?
You might be asking, "What do I get when I join?"
Well read on, because I don’t believe you’ll find anything quite like this anywhere – no matter how much you pay ...
Choose from among TWO complete programs
... both leading you to marketing mastery!
First, the Commonsense Bronze Group: I'll walk you stepby-step through a structured course that reveals everything I've learned about marketing, plus lots of simple ideas that are easy to implement and proven to work.
Second, the Commonsense Silver Group: I'll give you all that plus interviews, where I talk with successful marketers I know and reveal their secrets. And, you'll attend monthly webinars conducted by me.
Whichever program you choose – whenever you're scratching your head late at night trying to solve a problem, you'll know where to find the answer.
Because what you get each month builds up into a comprehensive, powerful marketing armoury and “how to” reference source.
In the monthly seminars, I show you everything from how to analyze creative work … to how the different marketing weapons work together … to how to make a presentation that gets you the business.
And the videos of my helpful marketing ideas (just a few minutes long each) reveal practical things you can do immediately that are proven to make a difference.
Here’s a comprehensive breakdown
of what you get each month ...
Commonsense Marketing Bronze Group:
Each month you receive ...
- Two video seminars that take you step-by-step through important aspects of marketing, so you really understand what works and why. These seminars take you through all aspects of marketing, not bits of it – and show you exactly how to go about it.These seminars build into a complete A-Z course. In the end you understand every aspect of marketing, and know exactly how to go about it whatever you sell.
- PLUS, three short videosbased on my 101 helpful ideas, telling you simple things – often little ones – that make a big difference. One in every 11 people who has had these ideas in printed form has sent me a testimonial. That gives you an idea of their value.
And each month you get all these things not just as video, but soon with audio versions to listen to, full transcripts and notes to refer to. At least 2 hours in total.
You can view, listen or read when it suits you. You can cherry-pick things that concern you most right now. Or you can go systematically through the entire program, month-by-month – it’s up to you.
What does it cost to join the Bronze group? Just $49 per month!
At the price of a meal for one in a smart restaurant, I think that’s a steal, but I am extremely biased! That’s why I won’t ask you to pay a single penny until you’ve tried it out … and even after that you get two money-back guarantees.

Most people choose the Bronze Group, but only by a very small margin. Almost as many prefer the Silver Group. Maybe that’s because on top of what Bronze gives, you get to join like-minded people and form a group ...
Commonsense Marketing Silver Group:
It's like the Bronze Group plus interviews, monthly webinars and discussions.
Would you like to join other people and question me each month?
The Silver level gives you everything I just described above, plus a video interview with one of the world’s most successful marketers. Not just internet marketers, but successful people selling on TV, in print, on the phone – you name it.
They’re all people who’ve made it, and will tell you their most closely-guarded secrets.
It’s a revealing, 40-60 minute long interview with someone truly outstanding. These are all people I respect, have worked with and learned from. You’ll hear about their triumphs and disasters, get their advice on how to succeed – and what to avoid.
And you’ll find it all highly entertaining!
They include:
- Rowan Gormley, who’s been in successful partnerships with Sir Richard Branson three times. What was it like? What’s his advice to you? You’ll find out as I talk to him ...
- John Hancock, marketing mastermind behind the world’s largest wine club. Cellarmasters in Australia. What did he think made the most difference? It wasn’t better creative. You’ll discover it in a 57-minute video I made in Sydney ...
- Steve Harrison, who started his career with me - then went on to win more awards for creative work than anyone else in the world. He set up and sold his own agency for a fortune, then became world-wide creative director of one of the biggest direct marketing agency groups ...
- Professor Srikumar Rao, whose Creativity and Personal Mastery program has caused a sensation in business schools, and been featured in leading media all over the world including the New York Times, the Wall Street Journal, the Financial Times, Fortune, Time, CNN and Business Week ...
- Peter Hargreaves, Chief Executive of Hargreaves Lansdown is probably the most successful financial marketer in Britain. He started in his spare bedroom and with his partner built a £700 million business – all through direct marketing. This man tells it like it is with no punches pulled!
What would you pay to meet just one of these people and pick their brains? I will introduce you to all of them, and more.
And you won’t meet them as though they’re on a public platform. You’ll hear them speak frankly – and usually very entertainingly. People who reach the top are rarely bores!
Plus, you get a far more personal marketing education
... with a live, one-on-one webinar each month!
In them you can see me, ask me questions and get the chance to exchange ideas with other members – many of whom are sure to have the same problems you wrestle with.
I give a short webinar at the start, then you can ask questions and comment.
Plus, from time to time I plan to bring in other leading experts who may know more about a specific topic than me.
Just a few of the things we’ll uncover for you in this series include ...
- The different marketing weapons and how they work ...
- What the different media do – and how they work together ...
- Why your database is THE key to success ...
- Secrets of building a brand ...
- What makes charity marketing and fundraising different ...
- Secrets of briefing and how to brief for better creative work ...
- Long copy versus short copy ...
- Testing and measuring ...
- How to close a sales letter ...
- Headlines and subject lines that work - and how to write them ...
- Plus, I take apart some successful (and unsuccessful) work and explain why it worked – or didn’t work!
What does it cost to join the Silver group? A mere $97 per month!
And here’s the rub: I personally deliver and guide every session ... the guest marketing experts are people I’ve worked with, so I know they’ll come up with the goods for you ... you’re gaining an additional marketing library that builds over time ... you can refer back to these webinars over and over again as much as you want ... plus, you’ll get 20% off all future live events in London or New York!
Whichever program interests you …
Why should you take this risk-free trial?
This idea came about because quite a few people say they’ve made millions – in one case hundreds of millions - with the help of my advice.
A few more have climbed to the top of big businesses. So I imagine I can help you, too.
By signing up now you will not only pick up practical suggestions you can apply now or later, but you will do so every time you hear from me.
That's really what it's about. Ideas and suggestions you can put to use.
Now, I’m under no illusions – and I’m sure you’re not. There is nothing startlingly original about much of what I have just described. In fact it all revolves (rather uncomfortably) around me.
In short, it’s personal – between you and me.

If, based on what you’ve read so far or seen on my website or blog, you like my approach and you think my half century of experience can help, this will interest you.
But I wondered what might make you act, so I thought up a unique three-part guarantee for you, so you don’t have to take my word for their value:

So why not take a 28-day no-risk trial
of my Commonsense Marketing Series?
Join me for the first 28 days and see how it feels to you.
See whether this isn’t finally the help, the advice and the thinking you’ve been looking for – but may never have quite found. Watch, listen and read as much as you like. Download as much as you like. Participate as much as you like.
And only after the 28 days are up – when you’re completely satisfied that I deliver what I promise and it’s really what you want – will your credit card be charged. And even after that, you’re covered by two more guarantees!

Can you really afford NOT to take
me up on this challenge?
Whichever program you prefer ...
1. You’ll get tested, practical marketing ideas that work – whatever you sell, whoever you sell to, whatever it costs.
2. You’ll know how to do what you already do – but with much better results.
3. You’ll find many promising avenues you may have missed.
4. You’ll see how to develop the right strategy – and avoid costly mistakes.
5. You’ll discover how to deal confidently with agencies, web designers, etc. – so you get what you need, not what they want to sell.
6. You’ll understand how really successful marketers operate out in the big world.
7. And, you’ll learn from all the ghastly mistakes I’ve made – so you don’t make them!
And let’s face it: What’s the worst that could happen if you sign up now and don’t think this is as good as I promise? You’ll make a 100% profit with my double-your-money-back guarantee.
I’m afraid I got a bit carried away there – but in the old mail order ads they always said: “send no money now”.
I really don’t want your money now. I’d just like you to give this a try – and see if you agree with me that it really is rather different to anything else out there.
Why not decide which program you prefer now – Bronze or Silver - the minute you finish reading this?
Whichever you choose, you can join me for the first 28 days absolutely FREE, and see how it feels to you …
And even after that you’re covered by my other two money-back guarantees. What can you possibly lose?
Yours for success,

Drayton Bird
P.S.You know how it is so often: You read, and nod - then do nothing. Most people fail just because they don’t act.
Why not take the step now that can transform the future of your business ... your life ... and the life of those you love?
What have you got to lose?
I don’t put your credit card payment through until you’ve put this to the test for a full 28 days. And even after that you’ve got my guarantees.
P.P.S. Too busy? Can't spare the time? You’re not alone.
Yet strangely enough, people can always find days, weeks, months and sometimes years to do things again – and again - after they get them wrong. But not the few hours it takes to find out how to do them right in the first place.
Quite simply, marketers spend their entire lives reinventing the wheel.
The idea behind Commonsense Marketing is to make sure you don’t have to. As a very successful French lawyer once said to me, “I work now so as not to have to work later.”
I will go so far as to say that every hour spent now will save you those wasted days, weeks, months and even years in the future – not to mention the money you won’t waste and the extra profit you will make.
To give you one example, Prof. Srikumar Rao once asked Joe Sugarman how much he had lost by NOT having read a couple of paragraphs in one of my books earlier. “Half a million dollars, at least” said Joe.





