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"Drayton Bird knows more about direct marketing than anyone in the world. His book about it is pure gold. His speeches are not only informative, but hilariously funny."
The Last Throwdown
Why do some selling messages fail dismally - whilst others succeed beyond your wildest dreams?
The only way you will ever know is by study and analysis.
In this 20 minute webinar I review a letter that asks people for donations to a church. I take you all the way from the front of the envelope (which has five lessons) to the final sentence and the order form.
And I explain why three anointed prayer cloths are so important.
And by the way, there isn’t an order form – as you will see.
Believe me, you can learn a lot from this. You really can.
If you want to read the letter along with me you can see the images more clearly below.
If you want to enlarge the image then right click and open in a new tab or window so that you do stop the video.
Envelope
The letter as it comes out of the envelope
Page 1
Page 2
Page 3
Order Form
You came here either by an unhappy accident or because you were interested! ...
If after listening and watching you’re still interested find out more about my programmes here
